Wednesday, May 16, 2012

                                                Maruthi "Cervo" low cost cars in India

 Maruti Cervo is going to be introduced by the company around Diwali this year. The small car will replace the car next next door, Maruti 800 which has garnered a huge success in India since 1983. Maruti Cervo price is expected to be tagged around Rs 1.5 lakh giving a tough competition to Tata Nano.

India’s largest auto manufacturer, Maruti is planning to launch another small car model Maruti Cervo in entry level segment in the Indian auto market. Maruti is working aggressively to launch Maruti Cervo in Indian market as a counter attack to Tata Nano which has stormed the auto market with its ultra low cost. Maruti is a market leader for small car market but the launch of Tata Nano has affected heavily the sales of Maruti 800. It is expected that the Maruti Cervo will be priced in the range of Rs 1.5 to 2 lacs. To reduce its manufacturing cost Maruti Suzuki may reduce some features from the original model which is available in Japan. It is also expected that after the launch Maruti Cervo will overtake the company’s most popular models Maruti 800 and Maruti Alto.
In a tussle to capture entry level segment in the Indian auto market, Maruti is aggressively working on Maruti Cervo to launch it in the Indian auto market by the first quarter of 2012. Maruti Cervo is a five door hatchback model with spacious passenger cabin. Maruti Cervo will be equipped with the 0.7L, 660cc petrol engine which is able to produce maximum power of 60bhp. This power-plant delivers peppy performance with great fuel efficiency.

The arching roofline, sporty headlamps and fog lamps which is placed next to its large grille makes the front appearance of Maruti Cervo very aggressive. Its rear is also appealing with its high mounted large tail lamps. The rear seat of Maruti Cervo can accommodate only two passengers while the front row has a lot more storage space as compared to the rear row. The luggage box has enough space to carry daily shopping bags.

After the launch Maruti Cervo will surely attract the younger generation with its sporty stylish look, classy interiors and sleek exterior design. The extremely sleek look, efficient engine and economical price range is bound to give a good start to Maruti Cervo. According to the predictions and speculation of auto experts, Maruti Cervo will be the fastest and most selling car in the Indian auto market, after its launch.

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